arXiv:2603.08453v1 Announce Type: cross Abstract: The quadratic complexity of the attention mechanism and the substantial memory footprint of the Key-Value (KV) cache present severe computational and memory challenges for Large Language Models (LLMs) processing long contexts. Existing retrieval-based methods often compromise semantic integrity through fixed-size chunking and suffer from inefficient linear scanning. In this paper, we propose LycheeCluster, a novel method for efficient KV cache management. LycheeCluster preserves local semantic coherence via boundary-aware chunking and constructs a recursive hierarchical index rooted in the triangle inequality. This design transforms cache retrieval from a linear scan into a theoretically bounded, logarithmic-time pruning process, while a lazy update strategy supports efficient streaming generation. Experiments demonstrate that LycheeCluster achieves up to a 3.6x end-to-end inference speedup with negligible degradation in model performance, outperforming state-of-the-art KV cache management methods (e.g., Quest, ClusterKV). We will release our code and kernels after publication.

arXiv:2603.02816v1 Announce Type: cross Abstract: The rapid advancement of text-to-video (T2V) models has revolutionized content creation, yet their commercial potential remains largely untapped. We introduce, for the first time, the task of seamless brand integration in T2V: automatically embedding advertiser brands into prompt-generated videos while preserving semantic fidelity to user intent. This task confronts three core challenges: maintaining prompt fidelity, ensuring brand recognizability, and achieving contextually natural integration. To address them, we propose BrandFusion, a novel multi-agent framework comprising two synergistic phases. In the offline phase (advertiser-facing), we construct a Brand Knowledge Base by probing model priors and adapting to novel brands via lightweight fine-tuning. In the online phase (user-facing), five agents jointly refine user prompts through iterative refinement, leveraging the shared knowledge base and real-time contextual tracking to ensure brand visibility and semantic alignment. Experiments on 18 established and 2 custom brands across multiple state-of-the-art T2V models demonstrate that BrandFusion significantly outperforms baselines in semantic preservation, brand recognizability, and integration naturalness. Human evaluations further confirm higher user satisfaction, establishing a practical pathway for sustainable T2V monetization.